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cherry blossom lab. Engineering the Imagination, Cherry Blossom Lab methodology.

End-to-End Creative Deep Tech Startup

AI Simulation Lab

The Engineering of Imagination

Cherry Blossom Lab is a startup that creates high-precision visual, audiovisual and musical assets through its own methodology.

Everything begins with a master code, where physics, biology, anthropology, physiognomy, materiality and cultural or brand identity converge. That code is the score: it defines every asset before AI executes it.

Our differentiator: every project lives entirely on our own platform, from the request to the comments, the meetings, every AI generation, every approval and every delivery. Every click, every decision and every human contribution is traced, sealed and verifiable, forming a precise and unalterable chain of custody.

We are pioneers in bringing human traceability to AI projects, with standards built for the most demanding markets, such as China and Korea. Every Cherry Blossom project delivers the asset and the proof of how it was created: compliance with current regulations and readiness for those to come, ethics, intellectual property protection and deterministic work.

Architecture of Intention

Thinking before the machine.

“The Architecture of Intention is the human act of thinking and translating knowledge to design, in an exhaustive, conscious and technical way, every variable that shapes a work before the first pixel is generated. It is the foundational act that ensures the human directs the machine, preventing it from filling the gaps with its own statistical interpretations.” Excerpt from the book and methodology: The Engineering of Imagination, Tamara Brownell, 2026.

Módulo Maestro Cherry Blossom: código de uva verde de exportación

Cherry Blossom

Our Services

01

Virtual DNA · Master Module

This is the starting point and the most important asset we create, because everything that comes after is built on it. An identity (character) with its biometrics, physiognomy, bone structure and cultural identity; a product with its exact materiality; a visual space with all of its physics applied. This lets it scale to any visual or audiovisual asset with deterministic precision.

02

Content Generation

From the master module we create unique assets for campaigns, key visuals, commercials, cinematic pieces, music videos, avatars, 360° videos and corporate films. All of it with precision and, most importantly, with traceability to meet international regulations.

03

Platforms · Chats · Systems

At Cherry we build custom platforms, games, apps, response chats and interactive avatars, designed around each client's needs. We also offer Cherry IA, our platform specialized in managing and executing projects with artificial intelligence.

Discover Cherry IA · cherryia.app
04

Traceability

When the client requires it, the whole project is produced inside our own platform and its traceability is documented: C2PA signature (Content Credentials) with an X.509 certificate, RFC 3161 timestamps from DigiCert and FreeTSA, anchoring on the Bitcoin blockchain through OpenTimestamps, and an SHA-256 fingerprint for every file. Each asset is structured, documented and backed by a chain of custody, which makes it easier to protect and to register as intellectual and industrial property, because the human factor in the process can be proven.

05

Music & Sound

Human music composition is part of the services we deliver. We compose for TV, shows, series, film and advertising, and we use AI to adapt every lyric to the languages our clients need.

  • Music and lyrics composition (human)
  • Language adaptation (AI with human traceability)
  • Sound beds
  • Voice-over

Portfolio

Selected Work.

For those looking ahead

Partners Platform · included in every project

Partners: the platform we produce with

At Cherry Blossom we have been early visionaries in traceability, compliance, ethics and chain of custody for AI-made projects. Our Partners platform gives us end-to-end traceability on every project: from the client's request and project management to execution and development, because everything is integrated into our own ecosystem with a clear methodology.

What the platform makes possible:

01

Traceability from brief to every click

We execute everything inside the platform, so every action is written to a log that cannot be deleted or edited: brief, reference, instruction, engine, version, parameters, author, date and time. From the first document to the last click.

02

Metadata embedded in every file

Every image and video carries its origin record embedded (XMP and IPTC standards): author, rights holder, AI engine used and the official «AI-generated content» flag (DigitalSourceType) read by machines and platforms.

03

C2PA chain of custody

C2PA Content Credentials: a cryptographically signed manifest with an X.509 digital certificate travels inside the file. Every edit adds a new link to the chain. Anyone can check it with public verifiers.

04

Digital fingerprint & integrity

Every piece and the full dossier are sealed with an SHA-256 fingerprint. Change a single pixel and the fingerprint no longer matches, exposing the alteration.

Third-party timestamps

Proof of date that doesn't depend on us: RFC 3161 timestamps from external authorities (DigiCert, FreeTSA) and public anchoring with OpenTimestamps on the Bitcoin blockchain.

Certificates & legal dossier

PDF traceability certificate, legal dossier on AI use, origin statements and digital signature. Ready for brands, legal teams and platforms.

Built for international markets

Each dossier follows the law of each market: EU AI Act (Article 50, machine-readable marking), China's labeling rules (visible and hidden labels), the US and Latin America.

Dossier per Project

Every project ships with its own dossier

Everything that happens is recorded: who requested, who uploaded, who approved and when. When the project closes, a downloadable dossier is generated, ready to present to clients, brands or legal teams.

1

Request and reference material with a responsibility statement.

2

AI production, with records of engine, settings and versions.

3

Review, comments and client approval, with date and owner.

4

Close: dossier sealed with an SHA-256 digital fingerprint.

Documents delivered

  • Project traceability certificate (PDF)
  • Full timeline with owners and timestamps
  • Legal dossier covering AI use and origin statements
  • Log of downloads, approvals and time sealing

All in a self-verifiable ZIP

Final deliverables, declared references, PDF documents, a file manifest and an integrity report with an SHA-256 fingerprint for each piece and for the complete dossier.

Adapted to each country

You choose the project's markets, and the dossier incorporates each destination's AI-content disclosure and image-rights requirements, in Spanish, English or Korean.

Simulated ZIP from a fictional project (campaign identities · master module), exactly as the client receives it: executive summary, final delivery, Virtual DNA, production record, seals and certificates, legal by country and event log.

Ready for Korea's AI Basic Act

Korea is the first country in Asia with a comprehensive AI law, in force since January 22, 2026. It requires notice when generative AI is used and marking of its outputs, especially when they look real. Our process complies by design.

  • Generative AI notice on every delivery
  • Dual marking: visible label plus hidden, machine-readable metadata
  • Clear identification of synthetic faces and voices (deepfakes)
  • Dossier and legal file in Korean
  • C2PA chain verifiable by Korean platforms and media
  • Characters and Virtual DNA tested in the Korean market

Advisory

The advisory dimension.

Cherry Blossom Lab also works in the advisory dimension: strategic thinking with AI, measurement and management of AI projects, and the design of creative processes and their execution.

Through our advisory work, we help agencies and companies not only establish a workflow for AI projects, but also account for and control the hidden cost (every click, every iteration) while measuring results and defining criteria to improve execution.

01

Interim AI Unit

Cherry joins as interim Head of Area to install an in-house AI unit: people, protocol and methodology.

02

Methodological Transformation

Audit and training across agency areas. The team is left trained, with a written diagnosis and its own Master Brief.

03

Cherry Production Partner

An ongoing production partner alongside the in-house team: additional capacity, project by project.

Advisory guidelines

This PDF presents 3 base structures, but each case is assessed separately and individually.

Human traceability protocol

Creation of codes and assets

The process unfolds in four phases. The first card in each phase is the stage; the cards beneath it are the steps carried out within that stage.

What we do

Creation and execution

We design the asset before generating it: we define its identity, visual behavior, materiality and cultural codes, translate them into code (Virtual DNA), and only then execute with human-directed AI.

How we guarantee it

End-to-end traceability

We record every decision, version, approval and delivery, from the brief through final production and its market adaptations, producing auditable evidence that supports the asset's intellectual property.

Creation and execution

Phase 01

Human Premium: 80% of the work happens here.

Stage

Brief and project

We analyze the project to define its technical and disciplinary requirements, and assemble the right team (cultural and technical capital).

Steps

1

Narrative premise

Every part of the character, product or environment is divided into modular zones and described in depth, preventing semantic entropy.

2

Expert alignment

Real physical and aesthetic specifications, translated into parameters for each project.

3

Decentralized cultural validation

Native cultural representatives assess authenticity, free of agency or production bias: the identity lock.

Creation and execution

Phase 02

The score is written before the machine performs.

Stage

Technical foundations

Each zone is encoded: geometric morphometry, craniofacial structure, skin translucency and identity locks, among other parameters.

Steps

1

Dual-layer work

Layer 1: visual aspects. Layer 2: morphological, biological or structural aspects (the skeleton).

2

Physical scaling

The parameters of each zone become code with a programming-like structure, editable by people whenever a change is required.

3

Biometric or biological anchoring

Creation of the Virtual DNA, with full traceability of the human work.

Creation and execution

Phase 03

AI as an instrument, never as the author.

Stage

Virtual DNA execution

The encoded parameters are compiled into a matrix that makes the master module possible, the first time AI is used at all.

Steps

1

Controlled AI generation

The best engines are used purely as renderers: no external visual references, and human direction at every step.

2

Visual drift prevention 1.0

Identity remains mathematically identical across every asset and production.

End-to-end traceability

Phase 04

The Cherry Blossom platform and copyright registration.

Stage

Immutable registry hub

All material is delivered through the traceability platform, with owner, time, date and a use declaration (reference only or cleared for use).

Steps

1

Absolute human traceability

This immutable record provides the evidence of demonstrable human effort that copyright law requires.

2

IP and copyright generation

The master module is delivered as a registrable intellectual property asset, not a generic AI-generated image.

Result

Images
Audiovisual projects
Platforms
Music

Every result is delivered with its traceability dossier and use declaration.

Cherry Blossom

The Four Dimensions of the System

01

Virtual DNA · Encoding

Each asset is generated from a system of technical codes that describes its real physics (for visual or sound effects). There is no open prompt: there is a closed architecture. This makes it possible to reproduce any object with millimeter-level fidelity, from a grape or a product to a human identity or a voice, at any moment, in any market.

02

IP + Traceability

Every production generates a documentary trail of human authorship: the Master Brief and the Bionic Log are assets. We are pioneers in registering IP for processes and assets made with AI. The client owns the IP. Cherry safeguards the DNA.

03

Cultural Identity · Brand Identity

Identity parameters such as biometrics, symbolism, materiality, atmosphere, sound and voice are encoded as non-negotiable parameters before generating. A brand produced simultaneously across 11 markets does not change its base DNA; its usage may adapt to each market while preserving its core traits.

04

Controlled Execution · 0% Rework

Control lies in the process, not in correction. By eliminating variability before generating, the industrial rejection rate can reach 0% on first delivery (and should never exceed 5%). Correction loops disappear. Operating margins are recovered. Later adjustments become microsurgery, not rebuilding.

Recorded timeline from the Demo Dossier (simulated project)

The Problem

AI without architecture is not a solution.

We produce visual, audiovisual and sound assets with AI: scalable and IP-protected.

01

Semantic Entropy

Without predefined technical parameters, AI fills the gaps with the statistical average of its training data. The result is the most generic version possible, stripped of all identity.

02

Technical Debt

Working without architecture creates endless correction loops, with up to 30% of the operating margin lost to adjustments that were never quoted.

03

Legal Gap

Without cognitive traceability, generated assets cannot evidence human authorship. As AI legislation expands, that becomes direct legal exposure.

Our Value

Control lies in the process, not in the correction.

01

Technical Code

Every asset is defined before the first pixel, based on its physics, biometrics, cultural elements, identities and the specific attributes of the brand or product.

02

Master Module

The visual DNA of the asset or identity. A consistent parametric lock that enables process traceability and intellectual property registration when required by the client.

03

Process Control

Errors are eliminated within the architecture, not through later correction.

04

0%–5% Rejection Rate

Verified first delivery. No loops. No margin erosion.

05

Minimal Adjustments

Refinements are microsurgery applied to specific modules, not a complete rebuild.

Some of these scenes were created for our clients, and the creative rights belong to them: Rosé: BrandLab, Sailboat: BrandLab, Bullfighter: Los Quiltros, Magic Goblin character: La Zona Agency.

The Team

Retrato de Tamara Brownell Deichler

Tamara Brownell Deichler

Visual Strategist · Founder

Innovative and passionate about knowledge.

  • 25+ years in creativity and production, and 15+ years of university teaching.
  • Graphic designer, photographer, Master’s in Integrated Marketing Communication, specialist in Lighting (PUC Diploma, Chile) and Disruptive Strategy (HBS).
  • Over 10 years leading teams across both the private and public sectors.
  • For the past 4 years, dedicated to creative innovation, researching cultural identity protection and copyright in AI productions.
  • Founder of Cherry Blossom Lab (methodology and platform), leading the technical production team (Virtual DNA).
LinkedIn →
Retrato de Sergio Gamboa Greppi

Sergio Gamboa Greppi

Partner and Advisor at Cherry Blossom Lab

A leading figure in the industry and in academia.

  • Winner of numerous awards, including 3 Effie Grand Prix, Cannes, New York Festivals, Clio Awards, El Ojo de Iberoamérica, 2 Marketing Best awards and 2 IPA Effectiveness Awards (London). Under his leadership, the UDD Advertising program ranks No. 1 in the all-time Effie College ranking, among many other distinctions.
  • Two-time winner of the Marketing Best Chile Award.
  • Over 40 years in the creative industry
  • Headed the Advertising program at Universidad del Desarrollo (UDD) for 20 years
  • Currently Associate Professor at undergraduate and graduate level
LinkedIn →
Retrato de Stanley Gonczanski

Stanley Gonczanski

Executive Creative Director · Project Director

A visionary and industry leader.

  • Studied film at NYU in New York and earned his degree in Advertising from Universidad del Salvador, Buenos Aires, Argentina.
  • Settled in Chile in 1993. He has won awards at the New York Festivals, FIAP, Clio and Achap, and has been shortlisted three times at Cannes.
  • Winner of the MTV Award (Audience Choice) for Soda Stereo’s music video “Ella usó mi cabeza como un revólver.” Directed his first feature film, “Monos con navaja.”
  • In recent years he has built a powerful AI audiovisual creation and production division, with dozens of commercials, short films and music videos.
Retrato de Carlos Villarroel Sagüés

Carlos Villarroel Sagüés

Account Director & Digital Content

Always on top of trends and how the creative market is evolving.

  • Advertising degree, Universidad del Pacífico.
  • 12+ years in digital marketing and content.
  • 15+ years leading studio photography projects for retail, e-commerce and products, and executing and leading audiovisual projects for digital content.
  • AI-powered and traditional audiovisual production.
  • Digital retouching and animation.
  • Account management and project coordination.
  • Amateur poker player.
  • Full-time dad, 24/7.
  • Former martial artist.

Clients and Collaborations

We work alongside clients, agencies, technical experts and international teams to build assets capable of preserving their identity across multiple markets and formats.

Frutas de Chile
Concha y Toro
Casillero del Diablo
Marqués de Casa Concha
Walmart
Los Quiltros
La Zona
BrandLab
Cherry Blossom AI Platforms · Separate service (SaaS)

Cherry Blossom IA.

Built by Cherry Blossom Lab · For your agency or company

An open project management and execution platform designed for agencies and companies in the creative industry. Unlike Partners, our own platform and the one we produce with, Cherry Blossom IA is subscribed to like any other platform, so your team can use it independently.

It manages the whole project, from brief to execution: teams, the cost of every project and internal traceability of everything that is done.

From brief to execution

The entire project cycle in one place.

Teams and costs

Team management and control of each project's real cost.

Internal traceability

A record of who did what, when and with what.

Individual and shared

A personal workspace plus a shared company space for integrated projects.

Areas by team

AccountsManagementStrategyCopywritingCreative

Blog · Newsletter

Engineering of Imagination

Our LinkedIn newsletter: ideas, processes and reflections on AI, traceability, intellectual property and the future of the creative industry. Published in Spanish.

Read the newsletter

cherryblossomlab.

The Engineering of Imagination

Get in touch for a project quote: generation of visual, audiovisual and sound assets, with IP protection and certified traceability.

All material on this website, including concepts, projects and images, is protected by intellectual property rights.

© 2026 Cherry Blossom Lab